The HR department between digital transformation and the new world of work

With the leading European trade fair Zukunft Personal Europe in Cologne and other events in Germany, Austria, Hungary, Russia and Turkey, the established industry platforms are providing impetus for the future of HR management and the digitisation of work. More than 25,000 decision-makers, HR managers and designers from the world of work visit the innovative Expos, Events & Conferences every year. The high-calibre lecture programme and interactive formats complement the content of spring Messe Management events with current industry trends and already illuminate the HR topics of the future today.

The "organization of the future" is regarded as HR topic number 1. In this environment, personnel work must be understood more than ever as a strategic competitive factor. But the reality in many companies still looks much gloomier. The relevance of HR for strategic development has hardly been noticed so far. Not to mention the efficiency potential that digital technologies bring with them.

Digitalisation and digital transformation in human resources must be brought into line with the company's objectives. This requires long-term measures that require an intensive discourse with all parties involved and should be implemented iteratively. There will be no final state in which HR becomes just an IT service that can be handled via a smartphone. Rather, integrations of social media platforms and recruiting service providers, for example, will play a much greater role in the digital processes of the HR landscape in the future.

Also, in 2020, the INKUBIT Group will be represented together with its partner Hubdrive at three Zukunft Personal trade fairs in Cologne, Stuttgart and Hamburg. The INKUBIT Group accompanies your company together with Hubdrive on your individual way through the digital transformation. From strategy development to implementation, we support your personnel department in positioning itself for the future and exploiting all potential. Visit us at one of our stands and let our specialists advise you. In advance of each event you are welcome to visit one of our events on the eve of the event or inform yourself in our webinars about the services of the INKUBIT Group regarding HR management.